What To Do Before Running For Office – Part 3: Race Analysis

The road to victory is paved with the bricks of data.  The first of many data points you need to analyze and interpret are the voter registration, voter participation (also know as turnout percentage), and election results as compared to the Congressional District’s Cook PVI Score. For example, if you live in a district with a Cook PVI Score of D+3 (Democrat plus 3%) and the Democrat won the last election in that district by 9%, that means something caused voters to vote more heavily for the Democrat candidate than expected.  Your job in the race analysis is to figure out why.  Research old news covering the race, look at financial statements, evaluate the candidates—was there anything about the candidates that would sway the race for or against the winner or loser?  We have provided a downloadable Cook PVI Scorecard for every Congressional District in the United States.  You can grab that at here for free (keep in mind with the 2018 midterms, some of the incumbent data may have changed.).

The official results from the previous elections can be found at either your County Elections Commission or your State Elections Office (or both).  The elections office resource guide that accompanies this report (sent to your email) has the specific link for you to follow and contact your state’s official elections office.

The takeaway from the Race Analysis should be a clear picture of why the winner won and why the loser lost, plus all the data to support that conclusion.